The Des+gn Mais programme began in 2004, when CPD coordinated the funds and a team to get it underway. It was originally called “Plan for Design in Productive Sectors”. The aim was to use design to enhance competitiveness and economic development. The programme was planned to run for 24 months under the auspices of the Centro Português de Design (CPD). The programme is now drawing towards its close in the first half of 2007 and results are already being evaluated.
The aim of Des+gn Mais is the internationalisation of Portuguese economy. This is to be achieved in four separate ways: by penetrating external markets; by promoting a design culture; by improving companies’ capabilities and by developing products, images and brands. The programme was aimed at graduate designers looking for their first job, or unemployed young designers and Portuguese companies and businesses. In total 76 professionals, 66 companies and 10 associations were involved in the programme.
The aim of Des+gn Mais is the internationalisation of Portuguese economy. This is to be achieved in four separate ways: by penetrating external markets; by promoting a design culture; by improving companies’ capabilities and by developing products, images and brands. The programme was aimed at graduate designers looking for their first job, or unemployed young designers and Portuguese companies and businesses. In total 76 professionals, 66 companies and 10 associations were involved in the programme.
DETECTED BY: SEEDESIGN - www.seedesign.org