PhD content in brief

Internationalization of design research and education centers.
Promotion of international design networks
Valentina Auricchio

Today, small enterprises and artisans are facing a difficult moment in which they are not able to understand how to survive in a evermore competitive and global market. They no longer have contact with final users, which often live in other territories and belong to different cultures, and do not have the tools to connect and innovate at an international level.
Since the early 70’s, designers around the world have been working in this arena with the aim to help artisans reach new markets and learn how to develop autonomous innovative processes. Through transfer of knowledge and support in creating networks, designers have shown unique capabilities that can support internationalization processes of territories worldwide by:
_identifying new markets and interpreting cultures (EXPORT);
_identifying new technologies (CO-PRODUCTION);
_identifying new cultural context (CO-DESIGN).

In this scenario, design research and education institutions have had a fundamental role in engaging new research paths and developing education programs in the fields of design management and strategic design in order to support international competitiveness. The strive for internationalization has pushed design institutions to enlarge their networks, connect with territories and give students and staff the opportunity to widen their view. By doing so, they have become strategic entities for the internationalization of their countries.
In the knowledge based society, education and research institutions have become important actors in supporting the international competitiveness of their territories by developing innovative researches and forming new professional profiles.
Therefore, design research and education institutions have become gateways for companies interested in connecting and competing internationally.

The main aim of the research is to identify projects in which design institutions have supported the internationalization of productive territories in order to stimulate an international debate in this area.
The area of reference of the research is Social Design and it historically refers to those projects in which designers have had an important role in connecting the periphery with the center. Victor Papanek, Gui Bonsiepe and Victor Margolin have been the main design theorist in this area.
The research developed has aimed to collect projects that have been carried out in the past ten years in this field. Projects that have been developed by design centers, institutions, individual designers that demonstrate that design can have a strategic role in social and economical development. These projects are mainly lead by the desire to help artisans and small producers to reach new markets and to build connections with partners worldwide.
The research has been lead through on field research and interviews of actors involved in the debate and in the projects detected. The projects collected have been saved in an “online platform” (blog of the research www.innovstrategy.blogspot.com) which has been the a first interface with the research community.
Fifteen projects selected out of the many projects collected in the blog have been briefly explained through graphs and maps which give a general understanding of the state of the art in this field.

The analysis of the project has been done at different levels:
_geographical map of territories and actors involved;
_chronological map of the projects;
_role of the design actors in the projects;
_results respect to the internationalization of the territories involved;
_aims and objectives of the projects;
_project phases.

The final analysis of the projects aims to give a future view on the trajectories taken by the actors involved, the lessons learnt and the suggestions on how to take forward a debate in this field in order to develop new research and form professionals.
Today, there is a large amount of design centers, institutions and professionals who believe that design can have a strategic role in helping artisans and small companies in building global value chains. This belief has been demonstrated through real projects that show that designers are capable, not only in developing new products and services, but also in building global value chains that allow artisans to access new markets. Through these projects, designers transfer innovation capabilities to communities, enabling them to connect with partners worldwide.
However, this field is still not recognized as a research field in design and there are very few courses which aim to form professionals capable to replicate successful experiences in other contexts. This is also due to the fact that, up to today, design tools applied have not yet been codified.
Although the methods and tools identified in the projects still require confrontation and verification in other contexts, the catalogue of projects collected throughout the research is the first of its kind and the hope is for it to be a starting point for an international debate on design methods and tools applicable in this research area.

CASE STUDIES

The following list of posts are a collection of interesting articles which have been collected during the PhD research. Some of them are Design Centers, others are projects, others are links to websites.
Of these posts, 15 case studies have been picked out to be analysed in depth.

TO ADD PROJECTS OR LINKS PLEASE WRITE TO:
valentina.auricchio[at]polimi.it

Friday 28 December 2007

STRAAT




StraaT means street or pathway in Dutch.
StraaT provides support and connection between the ones who invents, who produces and who sells.
StraaT is design of processes for production within groups of craft and manufacture.
StraaT is production or services for market.

TOUCH





Thursday 27 December 2007

CENTRO PARA LA CREATIVIDAD E INNOVACION



El Centro para la Creatividad e Innovación, nace como necesidad de otorgar continuidad al Proyecto MECESUP FSM0310, en la forma de un organismo promotor de la innovación en la región, que permita proyectar su acción hacia toda la región, con el fin de captar y promover las capacidades propia de los estudiantes con talentos de inventores, y las oriente en dirección a las necesidades de las industrias de la V Región.
Este Centro esta ubicado en la Sede Viña del Mar de la Universidad Técnica Federico Santa María.

OBJETIVOS
1. Apoyar la formación de alumnos creativos y emprendedores en las carreras de la Sede.
2. Captar estudiantes con características de inventores en la Educación Media de preferencia Técnico Profesional.
3. Fomentar la innovación tanto en el plano interno como externo de la Universidad.
4. Promover entre los estudiantes la creación de empresas tecnológicas.
5. Colaborar con las empresas de las Región coordinando proyectos de cooperación Universidad – Empresa.
6. Facilitar el Laboratorio de Prototipos para efectuar pruebas, mediciones, ensayos, etc. que sean necesarios para alcanzar buenos resultados en los proyectos de cooperación Universidad - Empresa.

Tuesday 4 December 2007

UNSEEN PRODUCTS


unseen products:a real approach
+ Make innovative of hard to find products accessible at commercially interesting prices
+ Engage European retailers in sustainable trade relationships with small producers developing countries
+ Generate profitable commercial relationship from producers and designers through to retailers and consumers

unseen products:challengesthe market
+ Get responsibly made products from developing countries into mainstream retail markets
+ Contribute to the economic development of small producers in developing countries
+ Inspire retailers and consumers

Association for Craft Producers (ACP)


Association for Craft Producers (ACP) is a not for profit fair trade organization providing professional services in technology, design, marketing, managerial skill for over 1,200 low income, primarily female, craft producers. Since 1984, ACP has successfully balanced its business priorities with a strong sense of social obligation and we are proud to define ACP as a socially orientated, commercially viable enterprise.
ACP is the member of International Fair Trade Association (IFAT), Asia Fair Trade Forum (AFTF), Fair Trade Group Nepal (FTGN), Federation of Handicraft Association (FHAN).

TAVIE




Tavie offers a unique collection of decorative and functional products, originating from Northern Niger. A Tavie product is made with passion and pride, using the age-old traditional technique of palm leaf weaving. Every Tavie product is unique, they are all hand crafted to the highest quality. A purchase of a Tavie product helps create a better economic situation for the proud Touareg Tribes of Northern Niger.

STRAWBERRIES FABRICS


Strawberries International Fabrics presents fabrics from different parts of the world which feature original, traditional designs and embroidery techniques that have been adjusted to contemporary trends in fashion and interior decorating.
The fabrics are made on location from either pure silk or cotton and are being produced under close supervision ensuring that the fabrics are both very exclusive and of the highest quality.
All fabrics are hand made and produced on order. This allows for customised adjustments and changes.
Strawberries International Fabrics adheres to fair trade principles and ensures that all producers are adults, receive fair wages and work under reasonable circumstances

Monday 3 December 2007

MAASAI WOMEN ART


http://www.maasaiwomenart.net/

WHOMADE



Whomade: the products talkpresentaBastar collection dal 12 dicembre al Circolo Sassetti.Nel crocevia tra diversi linguaggi e tradizioni, nascono le collezioni Whomade: oggetti tra design, artigianato e arte ad elevato valore etico ed estetico. Un brand di prodotti cross-culturali, nato dalle esperienze di Todomundo.org e dall’entusiasmo di tre giovani designer - Edoardo, Dario e Carlotta - per promuovere una nuova cultura della materia e dell’oggetto.I prodotti WHOMADE sono il luogo d’incontro tra culture che dialogano, creano insieme ed evolvono: essi in qualche modo ci parlano, e con il loro sapere rappresentano relazioni sociali, facendosi portavoce di valori, idée ed emozioni. Le prime collezioni WHOMADE di terracotte, ferri battuti e monili in fusione a cera persa sono state concepite e disegnate da designer italiani in collaborazione con le comunità di artigiani di Saathi – tribal crafts, all’interno di un percorso progettuale di riscoperta e ricontestualizzazione dei pattern e degli stilemi tribali della regione del Bastar, nel cuore antichissimo dell’India.


WHOMADE the project
edoardo, dario, carlotta
WHOMADE the products
creolo design, italy & saathi tribal crafts, india
WHOMADE the food
circolo sassetti, milano
WHOMADE the pictures
danieleportanome.com
WHOMADE the PR
rosella graziaplena
WHOMADE the guide
italiastraordinaria.it
WHOMADE it possible
todomundo.org

PRESS INFOdownload the press kit
tel. +39 349 1029526

Sunday 2 December 2007

Design for the South of the world


SUDesign


E’ possibile finalizzare la creatività di giovani studenti di design per valorizzare le capacità produttive del sud del mondo?
Designing for the south of the world implies a clear consciousness of the problematics and the diversity of contexts in which a lot of populations are found themselves unable to satisfy primary needs such as food and water.The major part of the following project focuses precisely on the different aspects of the problem of water. Changing the target, going from the first to the third world, or from “our”10% to the remaining 90%, implies a radical change of the designing process, a flip, a return to the essentials, to the idea that the form follows the function, a creativity dedicated to simplification.The demands having been changed, the approach to the problems as well as the state of mind in which they were considered changed too. First of all, we paid attention to a distant reality, not immediately understandable, far from preconceptions and from the superficial stereotypes created by the media.To understand that “the poverty has not been created by the poor” as Nobel Prize Muhammad Yunus said, actually implies a deep analysis of the causes, giving up the idea of the irreversibility of the problems, by understanding them and looking for achievable and possible solutions thanks to the designer's own working method, a methodology which is linked to the real feasibility of the developed objects. From this point of view, it will be seen how the projects follow extremely cheap manufacturing logics, some feasibility on the spot, easily transportable, reusable or derived from the re-use, objects that assume double function. The design finally goes back to its original form, and from mannerism it goes back to be and to represent a service.
Mauro Oreste Paialunga

IUAVietnam


IUAV – facoltà di Design e Arti
Milano Fuori Salone 15-24 aprile 2004
alla Bottega della solidarietà
Via Mercato Brera 24
inaugurazione giovedì 15 aprile ore 18

La mostra IUAVietnam presenta una selezione dei lavori realizzati dagli studenti che hanno seguito il Laboratorio di comunicazione dei prodotti del clasDIP ed il corso di Comunicazioni visive del claDIS nell’anno accademico 2003-4.

Accessori per arredo lampade e borse, realizzati in bamboo e altre fibre vegetali, sono i primi prototipi per una nuova linea di prodotti che nel 2005 verranno realizzati in Vietnam dalla Craft Link di Hanoi e distribuiti in Italia dal Consorzio Botteghe della solidarietà.

Saturday 24 November 2007

Innovation RCA


Innovation RCA is a new network set up by the Royal College of Art to link RCA graduates with business in order to create innovation opportunities.
Innovation RCA has been established with a major award from the UK Government's Higher Education Innovation Fund. It aims to bring greater coordination, clarity and reach to the Royal College of Art's relationship with business, and higher levels of professional support for new RCA graduates and alumni.
Innovation RCA's programmes in Applied Research, Product Development and Creative Business enable the College's graduates and business partners to work together to innovate more effectively.

Design Link


The Design Council runs “Design Link“ in each English region, These are committees of industrial designers who volunteer to be a support group for the Design Counsellors in that region’s Business Links. (Design Counsellors are specialist business advisers - who are meant t0 advise Business Link clients on design-related issues and to raise the importance of design as an integral part of business rather than as an after-thought, bolt-on). The idea is that Design Link members can open doors, suggest suitable contacts, help with further lines of inquiry etc.
http://www.cherry.gatech.edu/sim/refs/britain.pdf

IDBM



The International Design Business Management programme (IDBM) is a joint teaching and research programme of three leading Finnish universities: the Helsinki School of Economics, the University of Art and Design Helsinki and the Helsinki University of Technology. The purpose of the programme is to bring together experts in different fields within the concept of design business management.

The objective of the IDBM programme is to train skilled professionals for key roles in international design business. The programme emphasizes the importance of design as a competitive factor among others, such as technology. Arising from the needs of the industry, this programme gives future marketers, engineering experts and designers an opportunity to practice important interpersonal skills through projects and courses. The programme teaches students to make full use of their own potential as members of interdisciplinary teams.

Friday 23 November 2007

DesignStart - GLOBAALI

Two SME SUPPORT PROGRAMS IN FINLAND:
The aim of the DesignStart-program is to strengthen the company’s competitiveness
through incorporation of such product characteristics perceived as important by
customers. DesignStart gives the company the possibility to use a professional designer,
either for products or to enhance the company image. The programme includes four
days of consultation over a period of three months.
see: http://217.152.18.69/page.asp?path=1866,1919,4330,7529,7530,11176,11183

DesignStart is an industrial design development programme targeted at both existing and new companies that are about to start their operation. The purpose of the programme is to assist the companies in developing the usability and outward appearance of their products or the graphical business image.Service branch companies can benefit from DesignStart in the development of their graphical business image, for example, in designing their logo and brochures, as well as, in commercialising their services.The programme is implemented as separate case-specific consultations between a DesignStart expert and the business management of a company. The programme is carried through in approximately a three-month period of time. The programmes are ordered from the DesignStart product managers at the TE Centres’ Business Departments.
The costs of DesignStart are:
420 € for companies younger than 3 years.
Additional consultation days (maximum 5 days) 165 € per day.
840 € for companies older than 3 years.
Additional consultation days (maximum 5 days) 300 € per day.

Globaali
Global – development programme for internationalisation (Business Department). The Global programme is tailored for SME’s that are about to start or already expanding their international activities to new market areas. The programme is particularly suitable for the time before applying for the internationalisation support.The target of the programme is to provide a company with a view on the opportunities and risks involved in its internationalisation, as well as, to investigate and evaluate the international operational prerequisites that the company has. The programme directs the companies to well-planned long-term internationalisation.
The cost of the Global programme is 630 € (with 2.5 consultation days).
Additional consultation (1-5 days) is available for 300 € per day.

Putting SMEs first



_SMEs – the lifeblood of Europe’s economy
_Think small first
_Facts & Figures
_Improving access to finance
_Facing environmental challenges together
_Ensuring fair competition
_Education and skills for entrepreneurship
_Helping SMEs go international
_Boosting research and innovation
_Protecting your ideas
_Micro- and craft enterprises in the EU
_Support for SMEs at regional level

EU policies and activities for Small and Medium-sized Enterprises


In the framework of the European Charter for Small Enterprises implementation process the Commission issued on 8 February 2005 several documents giving an overview of the most recent policies and initiatives in favour of small and medium-sized enterprises (SMEs) across Europe. Among these documents, the SME Envoy Report outlines European Union policies and activities in favour of SMEs.
Prepared under the coordination of the SME Envoy, the Report offers an overall presentation of the measures taken by the Commission for SMEs. It provides a review of policies, initiatives and programmes having an impact on SMEs covering not only the ten areas of the Charter for Small Enterprises but also other European Union policy areas relevant to SMEs.

Wednesday 21 November 2007

GALLERIA NORSU



GALLERY NORSU is dedicated to Nordic contemporary craft. The gallery, in the centre of Helsinki, showcases the finest in innovative Nordic Craft, both functional and sculptural, including jewellery, ceramics, metalwork, textiles, wood, furniture and glassware. Galleria Norsu is run by the Society for New Craft.

THE SOCIETY FOR NEW CRAFT

The Society for New Craft is a non-profit society which works to increase the knowledge of Finnish and Nordic contemporary craft. The society organizes exhibitions, seminars, lectures and excursions.

As a member of the Society for New Craft you support the society in its work and receive special offers. You receive invitations to all the exhibitions and information about other activities organized by the society and Gallery Norsu. You also get a discount of 5 % on products purchased in the gallery shop.

ARTIC PEARLS



The Arctic Pearls campaign arranged by the Regional Council for Lapland aims at supporting and promoting the business operations of Lappish actors in the creative arts by helping them to introduce new and innovative products on the market. In 2007, the focus is on design. The campaign is planned to continue, when the spotlight will be on another group active in the field of culture and the creative arts. "

Arctic Pearls arranges various marketing strategies in order to enhance the visibility and availability of Lappish handicrafts and design.

To get the ball rolling, the campaign arranged a commercialisation competition in autumn 2006, which searched for individual products or design concepts that would lend themselves to being manufactured by hand or industrial production. In other words, pearls of Lappish design!

We chose two winners: Anu Kulmala and Elle Valkeapää. Both are studying industrial design at the University of Lapland. Their prize comprises expert assistance with product development, marketing and setting up a business. This website will keep you to date with the development of their products.

Mie designer group received a commendation in the competition; you can find their products at www.mie.fi

Tuesday 20 November 2007

CRAFTNET.FI




TAITO MARKETING -PROJECT 2007-2008
a project to develop marketing in the crafts and design business

This project will instigate a survey on marketing by entrepreneurs in the crafts and design business and on the collection of research data. Furthermore, the project will develop marketing services for crafts and design businesses and produce online learning materials. Theme days focusing on marketing, training in image processing and distance learning courses on online business will be provided for crafts and design entrepreneurs.

The project ran from 1 May 2007 to 30 April 2008 and it was financed by the Ministry of Trade and Industry and the European Social Fund (ESF).
The Finnish Crafts Organization carried out an Internet survey in June-August 2007 with craft and design enterprises, buyers, company consultants and consumers. It also conducted group interviews among entrepreneurs. The survey aims to record the current situation of crafts and design marketing in Finland and the need for improving marketing skills, for instance through training and corporate services. The present survey on the marketing of Finnish craft and design products will be completed by the beginning of 2008, and the results of the international survey will be available in spring 2008.

The Finnish Crafts Organization carried out also an international survey on craft and design product marketing in September 2007. The aim of this questionnaire is to provide information on how craft and design products are marketed in Europe at the moment, what changes or needs for changes are evident and what viable forms of marketing might be available in the future. The results of the international survey will be available in spring 2008.

Taito business advisors assist crafts enterprises through
_consultation: business idea development, product evaluation, pricing, consumer protection issues
_education:trade customs, product development, finances, production, marketing
_marketing services:trial marketing, participation in bazaars and fairs, export services
_Internet service, www.craftnet.fi:business advisors function as a network of regional contact people
_development project and business incubator services

In addition the associations’ other services are also available
_marketing network services: national Taito Shop retail network and retail shops in local crafts centres
_marketing events: crafts fairs, bazaars and sales events

Taito services: courses, workshop instruction, supply of materials and tools
_exhibitions, competitions, events, awards, communication
_Finnish Crafts Organization’s role in business services

development projects, education, publications, research
Finnish Craftnet, Taito Magazine

Additional information
Taina Tervonen, Project Manager
The Finnish Crafts Organization Taito
Email: info(at)craftnet.fi
www.craftnet.fi

Tuesday 6 November 2007

INDABA DESIGN expo



The dti sees the Design Indaba Expo as a means of satisfying its objectives of increasing market access opportunities for and export of South African goods and services, contributing towards building skills, technology and infrastructure platforms from which enterprises can benefit, and significantly progressing broad based Black Economic Empowerment.
In addition the expo is part of a long-term project committed to taking the South African creative industries to the global world.

North meets South


North meets South is an updated and expanded version of the exhibition about the links between Scandinavian and African Design.
Prior to coming to Milan it could be seen in 2004 at the Biennale Internationale Design Saint-Etienne, in 2005 in Paris at the Centre Culturel Suédois and in 2006 in Stockholm at the Nordiska museet.
Highlight of the exhibition is a audiovisual installation by Li Edelkoort, chairwoman of the Design Academy Eindhoven, that analyzes the parallels of Africa and Scandinavia in forms and patterns discovering traces of a common design language.
Rossana Orlandi and curator Li Edelkoort are happy to announce the opening of North meets South, a dynamic exhibit that analyses the aesthetic links between Scandinavian and African design.North meets South was previewed at 2004’s Biennale Internationale Design Saint-Étienne, before traveling to Paris at the Centre Culturel Suédois in 2005 and Stockholm in 2006, at the Nordiska museet and the Formex interior fair. The exhibition has now been seen by more than 250 000 people.This October’s updated exhibition in Milan has been expanded to include mesmerizing new craft and design pieces from the various countries defining ‘north’ and ‘south’. The origin of these pieces - furniture, rugs, ceramics, textiles, tools and toys - is not always discernible to the naked eye, thus inspiring surprising questions about the roots of humanity and the DNA of design. The objects will be displayed in the form of a still-life within the Spazio Rossana Orlandi galleries.The audiovisual installation by Li Edelkoort highlights the exhibit, set to music and analysing exactly how much Africa mirrors Scandinavia and visa versa. These images look at form that is moulded, recycled and sculpted, and pattern that is rhythmic, primitive and narrative; traces of a common design language where folklore is universal.A concept to be continued in Milan is the sale of design products from both Scandinavia and Africa, blending to exemplify the ease with which these two cultures’ aesthetics can be combined and integrated into contemporary living. A small all-colour catalogue will also be available for purchase.Li Edelkoort is known as one of the world's most famous trend forecasters and as the chairwoman of the renowned Design Academy Eindhoven. Edelkoort works with a wide variety of trend analysis ranging from her trend books for Trend Union and her magazine Bloom, to providing consulting for international leading brands and companies.

AID to ARTISANS - magazine


The object of HAND/EYE is first to support Aid to Artisans in its mission to
create new opportunities for success for artisan businesses from around the
world. Success at ATA means vibrant commerce, surprising product in unexpected
places, new customers and increased sales. It also means that artisans in Africa,
Asia, Eastern Europe and Latin America earn profits that they re-invest in their
businesses, their families and their communities. Success means improved businesses
AND improved lives. HAND/EYE will both describe ATA initiatives and invite
you to participate in them.

SOfar SOnear

SoFar/SoNear is the first Italian company designing and producing high end fabrics, rugs and furniture with a sustainable focus. Established in 2004, the company's scope is to leverage Italian design and traditional handcraft from the South of the World.
Besides our own collections, SoFar/SoNear offers bespoke design for fashion ateliers, architects and retailers.
http://www.sofarsonear.com/pr_english.pdf

http://www.sofarsonear.com/interview.html

CREOLO


Changing the change - Design Visions, Proposals and Tools

Changing the change
Design Visions, Proposals and Tools.
An international conference on the role and potential of design research in the transition towards sustainability
Torino, 10th - 11th - 12th July 2008
Organised by Co-ordination of Italian Design Research Doctorates with Conference of Italian Design Faculty Deans and Programme Heads
In the framework of WORLD DESIGN CAPITAL TORINO 2008 © ICSIDAn Icsid initiative of the IDA

The conference "Changing the Change" seeks to make a significant contribution to a necessary transformation that involves changing the direction of current changes toward a sustainable future. It specifically intends to outline the state-of-the-art of design research in terms of visions, proposals and tools with which design can actively and positively take part in the wider social learning process that will have to take place.At the heart of the conference design researchers will present concrete and documentable research results. This will be complemented by invited keynote speaker's presentations that will help paint a clearer picture of the common ground from which the conference will take off.

Thursday 25 October 2007

Des+gn mais


The Des+gn Mais programme began in 2004, when CPD coordinated the funds and a team to get it underway. It was originally called “Plan for Design in Productive Sectors”. The aim was to use design to enhance competitiveness and economic development. The programme was planned to run for 24 months under the auspices of the Centro Português de Design (CPD). The programme is now drawing towards its close in the first half of 2007 and results are already being evaluated.

The aim of Des+gn Mais is the internationalisation of Portuguese economy. This is to be achieved in four separate ways: by penetrating external markets; by promoting a design culture; by improving companies’ capabilities and by developing products, images and brands. The programme was aimed at graduate designers looking for their first job, or unemployed young designers and Portuguese companies and businesses. In total 76 professionals, 66 companies and 10 associations were involved in the programme.
DETECTED BY: SEEDESIGN - www.seedesign.org

Friday 19 October 2007

ART, NATURE, DESIGN


AND (Art Nature Design) is a young design-organisation that has a special interest in connecting “poverty reduction" to “environmental issues" in third world countries. With the “African skin" project European designers develop new products out of bark cloth for the international market. Essential to these designs is that the production has to take place in Uganda to generate income for Ugandan women and to improve local environmental aspects at the same time.

René Malcorps, winner of the BiD Challenge 2006, proved that not only do SMEs generate employment and income, they are also an engine for innovation and expertise. Malcorps won one of the main prizes with his plan “African Skin”, a unique concept to develop products from bark in Uganda. With his business he supports local society, as well as the environment. The first products of “African Skin” have recently been launched.

PRESS RELEASE
Amsterdam, April 2007
Fighting poverty with profit
The BiD Challenge 2007 is opened!
http://www.gvepinternational.org/_file/111/BiD%20Press%20Release.pdf
http://www.artnaturedesign.nl/

NEW DIRECTIONS IN CRAFT



“Design can be used as a tool for cultural exchange, connecting people”

We, along with nine other Man and Humanity Master students from the Eindhoven Design Academy collaborated in a project together with craftspeople in the area of Kachchh, India, to contemporise the crafts.
Crafts are an integral part of Indian identity. These once commonly used crafted objects now struggle on the market in competition with mass-produced goods, therefore reducing sales and viability of the craft. This scenario also forces sons and daughters of craftsmen to take up menial jobs in the city rather than learn the craft, customarily passed on through the generations.
For a period of six weeks we lived and worked together with local craftsmen to share our culture, know-how and skills, in order to commonly develop alternative ways to maintain their rich, traditional crafts in a post industrial world. The results of this collaboration were exhibited in New Delhi at the India International Centre.
This project was done in association with Eye, Icco, the Royal Netherlands Embassy, and local NGO’s: Dastkar (Delhi) and Khamir (Kachchh).

ENJOY THE DIFFERENCE


Man & Humanity proposes an intensive program of design studies that respond to the increasing concerns of
Globalisation. It seeks a profound engagement from creative individuals who wish to readdress the role of the designer in this context and apply ideas to designing products and systems that help sustain the future of our planet and its inhabitants at the same time taking into account ethical standards of production and distribution that
respect Man and the Environment.
We interrogate the direct effect of design on people’s livelihoods and consider our responsibility towards communities we encounter during the projects. The master education develops a full awareness of the humanitarian and environmental context, and the long-term strategies and methods that can be applied to move development forward, for the betterment of our planet.

Thursday 18 October 2007

DESIGN SOLIDARIO

A exposição Design Solidário Brasil - Holanda pretende divulgar o desenvolvimento do projeto Design Solidário, um trabalho conjunto de A CASA - Museu Virtual de Artes e Artefatos Brasileiros, URBAN FABRIC/Holanda, Academia de Design de Eindhoven, Holanda, Fundação Padre João Câncio e Associação dos Artesãos do Sertão Central de Serrita, Pernambuco, e Associação Comunitária Monte Azul, de São Paulo.

Tuesday 16 October 2007

TODOMUNDO


http://www.todomundo.org/vision.html
TODOMUNDO is an international network of creative people interested in design as a powerful tool for social innovation.

RED - Design Council



RED is a 'do tank' that develops new thinking and practice on social and economic problems through design-led innovation.
RED was set up in 2004 by the Design Council to tackle social and economic issues through design led innovation.
http://www.designcouncil.info/mt/RED/publications/publicationscontainer/About_RED_presentation.pdf
http://www.designcouncil.info/mt/RED/transformationdesign/TransformationDesignFinalDraft.pdf

Tuesday 9 October 2007

DESIGN GATEz



DESIGN GATEz: You are leaving the European sector. Intercultural communication through design
15th November 2007, 10:00 - 17:00 h
The changing economic conditions in the wake of globalisation are opening up new opportunities for all participants, but, on the other hand, are also calling into question privileges, traditions and habits. In export, cultural differences of the individual markets form an enormous challenge for products and services. Shapes, colours, symbols and names have different meanings in other cultures. Interpretation, orienting yourself towards the values and experiences of your own cultural area can lead to fundamental communication problems. Within the framework of the seminar, these differences will be discussed in relation to products and marketing strategies.

Wednesday 3 October 2007

PEOPLink



PEOPLink is a US based non-profit organization helping artisans all over the world sell their handmade items on-line while showcasing their cultural richness. We empower them to use our CatGen (for "catalog generator") e-commerce platform to create their own web catalog. Each artisan group maintains its own catalog up to date with the latest offerings and lots of information on the artists and the culture.

Craft and Design as a Career



Friday 31 August, 2007
Making it: Craft and Design as a Career
From identifying opportunities, dealing with business and commercial issues to a bit of creative inspiration, this professional practice seminar is for emerging craft and design practitioners.

Tuesday 2 October 2007

Co-Creando


Co-Creando’s multicultural team is an international network of consultants from Italy, Brazil, Russia, India, China, and the Middle East. What makes this team unique is that it groups local talents and indigenous knowledge and operates in a global market.
Specific competences are required for the development of every single research, design or consultancy project. Co-Creando’s distinguished approach to work is based on the creation of On Demand Project Teams that rapidly unite the best necessary competences, made possible by the Co-Creando network, which brings together highly competent professionals and academics who have developed strong relationships with creative and business practices.

CRAFT REVIVAL TRUST



Accessing Markets
An enormous challenge faced by organizations and artisans is the challenge of accessing markets. Market Access is often cited as being the pivotal element for a sustainable future. As Ikhtiar, a bell maker from Jalesar, Utter Pradesh observed that though “all learning is important, market information is primary”
While design intervention in crafts is welcomed by some as a necessity and an opportunity for exploring new prospects, it is often considered by others as a threat. Designers Meet Artisans aims to address these concerns in an objective manner and clarify the scope, processes and modalities of a proper design intervention in crafts. This volume offers, for the first time, a dual presentation of the experiences of two countries—Colombia and India—which have a particularly rich and dynamic craft tradition. The case studies include the perspectives of design students and professional designers, thus offering analysis at two levels.

SEMINAR - INDIA

March 2003
CELEBRATING CRAFT
a symposium on the stateof handicraft

September 2005
CREATIVE INDUSTRIES
a symposium on culture based development strategies

February 2007
CRAFTING AN EDUCATION
a symposium on introducing craftlearning in modern education

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